Learn how today’s leading shipping companies are responding to customers’ shifting expectations.
The ecommerce market has been undergoing some serious shifts while carriers work to respond to consumers’ changing needs and expectations.
Convenience and speed are the names of the game. “Consumers want instant gratification—they don’t want to wait days for a package,” says D. J. Kelly, FedEx’s district sales manager.
Consider These Facts:
• Last year, more than 50 million ecommerce packages were shipped.
• In seven years, this number will reach 100 million.
• Ecommerce is growing at a higher rate than the rest of the retail market. In 2018, ecommerce sales accounted for more than half of retail sales growth.
Due to the competitiveness of the ecommerce market, sellers need to have high ratings from their customers in order to become preferred retailers. The most successful sellers are finding smart shipping solutions to accomplish that goal.
The Key Changes: Speed, Convenience, and Cross-Border Sales.
The landscape of ecommerce is rapidly evolving as leading shippers continue to design innovative practices. For example, FedEx is helping change the game for ecommerce in the following ways:
• Providing service seven days a week.
• Adding pick-up and delivery services in more than 62,000 U.S. locations.
• Making international shipping easier than ever.
Importantly, the seven-day-a-week service makes use of materials the company already owns, like its trucks. Without having to reinvent anything, FedEx has ramped up productivity to support digital marketers in meeting customer demands.
In 2018, ecommerce accounted for more than 50% of retails sales.
“By the end of 2020, FedEx will have pick-up and delivery services in more than 62,000 retail locations,” says Bryce Hansen, FedEx’s account representative. “Ninety-eight percent of the U.S. lives within five miles of one of these locations.
That will make shipping more cost-effective and convenient, not to mention safer. Customers will be able to have packages sent to these shipping centers to prevent their items from being stolen from their porches. And with a few hours of notice, customers will be able to re-route their packages to the retail center or home, making pickups as easy as possible. Returns will become more straightforward, too—customers will simply stop by the center to drop them off.
On the purchasing side, retail sales are providing the instant gratification that customers demand. Increasingly, consumers are making purchases directly from their smartphones. Now, shippers like FedEx are tailoring the rest of the process to provide the same level of convenience and ease that sellers have already been offering with mobile sales options, Hansen emphasizes.
In 2025, there will be more than 100,000,000 ecommerce orders shipped.
Many ecommerce retailers avoid selling across borders because they perceive cross-border sales as being more complex. However, the ease of international sales has been increasing steadily as more customers demand access to items from sellers in other countries. “FedEx is taking the scary out of the unknown,” says Kelly. They’re quickly getting sellers up to speed on how to ship internationally, using electronic trade documents that facilitate the process. Need another reason to ship internationally? By 2020, 85% of the world’s middle class will live in the Asian Pacific. Smart sellers are reaching this growing population through streamlined shipping solutions.
How to get started with international shipping? Kelly urges retailers to speak with their fulfillment house about selling across borders – consider using FedEx’s simple process to get started quickly and easily!
Offering convenient options leads to satisfied customers— and great reviews.